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Is your Marketing Message Consistant Across All Marketing Channels?

I was doing some research for a client recently and I noticed that topics relating to “OmniChannel” and “Cross Media” are trending again right now. I know its too early to talk about Christmas ☺ but I was reminded of a shopping experience I had last year which really helped me put the concept of …

Why It’s Important To Update Your Website’s Design And UX

“If it ain’t broke, don’t fix it” There is much debate as to the origin of this phrase which was popularised by Jimmy Carter’s 1977 US administration.  The view was that they could save Uncle Sam billions of dollars by adopting this motto. One thing we do know is that this motto should not be …