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A Nine-Step System for Customer Retention and Growth

As we head into a new year, most business leaders are working on plans for business growth. The natural thought is to pursue more sales, but the primary source of where to acquire this extra revenue is often overlooked. Every business has a choice between focusing on acquiring new customers or increasing their value to, …

The Future of Marketing: 5 Predictions for 2019

It’s that time of year again where our team come up with their digital marketing predictions for the next 12 months. Admittedly, in our line of work, this isn’t just an annual consideration. As the digital landscape is changing a mile a minute, it is natural for people to want to know what’s around the …

How Will Artificial Intelligence Influence Marketing Decisions in the Future?

Let’s face it, artificial intelligence or AI has been around a while. Its one of those topics that generate contradictory feelings. On the one hand, we are impressed by the concept especially when we consider discussions on cognitive learning, cognitive computing and cognitive algorithms .  We are enthusiastic about the opportunities AI can open up and its …