Marketing has changed In the ever-changing world of online communication, businesses need to stay informed and adapt accordingly. With the introduction of GDPR, understanding how to use the web for marketing became even more complicated. But complicated does not mean impossible. One positive effect of the introduction of GDPR has been an increase in consumer …
Without a doubt, landing pages are an extremely important part of any marketing strategy. After all, a landing page is a remarkably effective way to generate business leads and begin fostering that all-important relationship with your customers. Despite the lead generation prowess of landing pages, it took a while for businesses to realise their value. And …
From the first days of moving pictures to the rise of the internet, very little has changed in the principles of advertising. We still create the measure based on the expectations of the audience. We still test to see which messages are the right ones to use and who are the right people to see …
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